Consulting · Digital products

Turn what you know into something that sells.

You have a method, and people keep asking how you do it. I turn that know-how into a branded book or guide, the templates that go with it, and the store that sells it. You stay the expert. I handle the build.

I'll reply with a short intake form. Once it's back, we'll book a 30-minute fit call. Already know what you need? Start the intake form.

  • PHR-certified
  • 15+ years building operations
  • Fixed prices, written scope

What Bree had

  • 8 pages of handwritten notes
  • Call recordings and a method in her head
  • Salon owners asking to learn it

What she sells now

  • A 149-page book at $397
  • An 8-tool toolkit at $297
  • A $97 checkout add-on, live on Stan Store

Aligned Salons, built in 2 weeks*

Case study · Aligned Salons

From notebook pages to a store that sells, in 2 weeks.*

Bree Gentry coaches salon owners on Revenue Rent, the model that took her own salon from $250K to $750K a year. Owners kept asking to learn it, and she had nothing to sell them.

I built it from her calls, transcripts and handwritten notes:

  • Freedom Beyond the Chair, a 149-page branded book. I checked every worked example before it went to print.
  • The Aligned Salon Toolkit: 8 tools in 14 files, including a pricing formula, consultation script, lead tracker, request forms and agreements. Each comes as a branded PDF plus a Google copy buyers save to their own Drive.
  • A brand system and logo for Aligned Salons.
  • A Stan Store launch with the book, the toolkit, a checkout add-on and confirmation emails.
149
pages in the book
8
tools in the toolkit
3
offers live in the store
2 wks*
notes to launch

*Based on immediate client feedback during the revision rounds.

The book sells for $397. At today's flagship price, 9 sales pay back the build.
Freedom Beyond the Chair book cover for Aligned Salons The Aligned Salon Toolkit: 8 tools and 14 files fanned out

Run the numbers

How many sales until your product pays for itself?

Move the sliders to match your audience. This is example math, not a sales promise.

Sales to pay back the build9
Revenue in 90 days$9,925
After the build is paid$6,675

Before platform fees. Your product keeps selling after day 90.

Packages & pricing

Priced by what you get, not by the hour.

Each package has a fixed list of deliverables, two revision rounds and a launch date. You see the full price before we start.

Full launch

Expert launch bundle

from $5,200
  • A signature guide or flagship book
  • A toolkit of up to 6 templates
  • A store launch with checkout add-on and emails
  • One 14-day email campaign
  • Payment plan available
Best for building a list

Starter guide

$995

Up to 25 designed pages. A lead magnet, mini guide or checklist that brings buyers in the door.

Email me about this
Best for a first paid product

Signature guide or workbook

$2,100

Up to 75 pages, written from your calls and notes in your voice and your brand.

Email me about this
Best for your full method

Flagship book

$3,250

75 to 150 pages with a full brand system, checked worked examples, and callouts that send readers to your next offer.

Email me about this
Founding client rate: the next 3 clients get 15% off any package in exchange for a testimonial and a case study.

Work outside a package is $65 an hour, quoted in writing before I start.

How it works

Five steps from first email to launch.

1

Email and fit call

Send a quick email. I reply with an intake form, then we talk about what you want to sell.

Free · 30 min
2

Strategy session

You leave with a written plan you can use with or without me.

$197 · 90 min
3

Proposal

Deliverables, timeline and price in writing. Your deposit books the start date.

50% to start
4

Build and revise

I build from your calls and notes. You send one list of changes per round.

2 rounds
5

Launch

Your store goes live and the files are yours. Fixes are covered for 14 days.

50% at delivery

Why me

An operator who designs, not a designer guessing at operations.

Systems

15 years building operations

I've supported organizations of up to 16,000 people. I turn know-how that lives in your head into steps, forms and SOPs your buyers can follow.

Voice

Your words, checked

I write from your calls and notes, keep your language, and check every number before a buyer sees it.

AI

Built with AI, edited by me

I lead AI adoption for People teams and use the same tools to build faster. You get more finished work for the price.

Questions

What clients ask before they book.

How long does a build take?
Most products take 2 to 4 weeks. Same-day feedback keeps you near 2 weeks. Late content or feedback moves the date day for day.
Do you write the content, or only design it?
Both. I write from your calls, notes and recordings in your voice, then design it. You approve every page before it goes live.
What do you need from me?
Your notes or recordings, photos, logo and platform logins, plus one consolidated list of changes per revision round. You get the full list with due dates at kickoff.
Can I pay in installments?
Yes. 50% books your start date and 50% is due at delivery. Projects over $3,000 can split the second half into two payments.
What if I want changes after launch?
Fixes to anything I delivered are covered for 14 days. After that, choose the $100 a month care plan or pay $65 an hour, quoted first.
Who owns the files and accounts?
You do: your store, domain, AI account and every file. You pay platform fees directly to those providers.
Do you review contracts and agreements?
I format them in your brand. Your attorney reviews and approves them.

Tell me what you want to sell.

Send a quick email. I'll reply with an intake form, then we'll book a 30-minute fit call.

Already know what you need? Start the intake form.

Email me about your project